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Compare how competitors position their product

Each competitor's audience, main promise, proof and price level side by side, with the positions still open.

  • You start it: When you start it
Use in CuiarRun from your AI agent

What it does

The task

Open the home page, the pricing page and 2 product pages of each of competitors, and of our site my site. For each brand, record the headline, the target audience, the main promise, the proof it shows, the call to action and the price level. Read the 20 newest G2 reviews of each to see which promises buyers repeat. Put the results in a table in a new Google Doc. Then write 5 lines on the positions that are crowded, and name 3 open positions that fit our product.

  • It works in any website, G2 and Google Docs, in the workspace you pick, and signs in with passwords from your Cuiar vault.
  • It runs once, when you start it.

What you give it

BlankWhat to giveExample
competitorsCompetitor names or websites, separated by commasFieldnote, Askly, Pollen
my siteYour websitehttps://surveykite.com

What you get back

An example run with the example values above. Your run uses your own data.

Positioning: 3 competitors and Survey Kite

BrandAudienceMain promiseProof
FieldnoteField teams'Forms that work offline'3 utility case studies
AsklyMarketers'Beautiful surveys in minutes'120 templates
PollenEnterprise HR'Employee voice at scale'Analyst report, SOC 2
Survey Kite (us)Everyone'Easy surveys'None

Crowded: easy, beautiful, templates

Open positions: surveys that feed Sheets and CRMs live; surveys for operations teams; the best price for teams of 10 to 50

Reviews repeat: offline (Fieldnote), design (Askly), fast support (no one)

Run it in Cuiar

  1. 01

    Open it

    Click Use in Cuiar on this page. The side panel opens with the task in the composer.

  2. 02

    Fill in 2 blanks

    Type competitors and my site. Tab moves to the next blank.

  3. 03

    Run it

    Run sends it to the agent. Follow each step in the panel, and stop it at any time.

From the terminal

cuiar exec "Open the home page, the pricing page and 2 product pages of each of Fieldnote, Askly, Pollen, and of our site https://surveykite.com. For each brand, record the headline, the target audience, the main promise, the proof it shows, the call to action and the price level. Read the 20 newest G2 reviews of each to see which promises buyers repeat. Put the results in a table in a new Google Doc. Then write 5 lines on the positions that are crowded, and name 3 open positions that fit our product."

Run it from your AI agent

Claude Code, Codex, Cursor and other MCP clients reach Cuiar at https://mcp.cuiar.com/mcp. Add the server one time, then ask for the task in plain words, or call run_task yourself.

1. Add Cuiar to Claude Code

claude mcp add --transport http cuiar https://mcp.cuiar.com/mcp

2. Ask your agent

Use the Cuiar tool run_task to run my "Compare how competitors position their product" template with competitors = Fieldnote, Askly, Pollen; my site = https://surveykite.com.

Setup for other agents: AI agents.

The tool call

{
  "name": "run_task",
  "arguments": {
    "task": "Open the home page, the pricing page and 2 product pages of each of Fieldnote, Askly, Pollen, and of our site https://surveykite.com. For each brand, record the headline, the target audience, the main promise, the proof it shows, the call to action and the price level. Read the 20 newest G2 reviews of each to see which promises buyers repeat. Put the results in a table in a new Google Doc. Then write 5 lines on the positions that are crowded, and name 3 open positions that fit our product."
  }
}

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